A Strategic Partnership with

a Leading FMCG Giant for the GCMS Implementation

Published on: May 30, 2025

Updated on: May 30, 2025

(2 Ratings) 41

Introduction

India’s Leading FMCG Giant

Our client is one of India’s leading Fast-Moving Consumer Goods (FMCG) companies, renowned for its scale, reach, and influence across diverse sectors. Our client leads the market with a strong focus on innovation, sustainability, and operational excellence. Its consumer-first approach and responsible practices make its products a trusted part of daily life for millions.

  • India’s leading marketer in the FMCG Business.
  • 25 Mother Brands.
  • FMCG Portfolio coverage – Food, Personal Care, Safety Matches and Agarbattis, Education and Stationery, Cigarettes & Cigars.
  • 41% contributor to the group revenue.
  • Reaches over 250 million households in India.
  • Exports to over 85 countries.
  • Annual consumer spend of nearly INR 32500 Cr.
  • Over 200 Factories across India, Produces 300+ products, Exports to 100+ countries
  • Employee Strength: 50,000+

CLIENT’S BUSINESS

1
Food Business – 20 Locations

Staples, Spices, Biscuits, Confectionery & Gums, Snacks, Noodles & Pasta, Beverages, Dairy, Ready to Eat Meals, Chocolate

2
Personal Care Products Business – 19 Locations

Germ Protection, Skincare, Bath care, Gel bars, Shower Gels, Handwash, Perfumes, Mists, Fragrances

3
Safety Matches- 1 Location

Safety Matches – 4 brands Agarbatti & Dhoop – 1 brand, multiple fragrances

4
Educational and Stationary Supplies- 19 Locations

Notebooks, Pens, Pencils, Art Stationery, Geometry boxes & scholastic products, Premium notebooks and notepads Markets: South & West Asia | Market leader with a 20% share.

5
Tobacco Products- 6 Locations

Market Leader in Cigarettes in India. Manufacture in state-of-the-art 5 factories Cemented its international standing being the 3rd largest player in the countries of Bahrain & Qatar.

Key Challenges

  1. Food Processing and Manufacturing Business
    • The food processing sector operates under stringent and dynamic regulatory frameworks. Key compliance challenges include adherence to Food Safety and Standards Authority of India (FSSAI) regulations, packaging and labeling norms, BIS certifications, and Legal Metrology standards.
    • In addition, oversight in areas such as environmental protection laws, waste management, labour and factory laws, advertising norms, intellectual property rights (IPR), and taxation require continuous attention.
    • Keeping pace with frequent updates, circulars, and notifications from multiple central and state regulatory bodies presents a significant operational challenge across multi-location food manufacturing sites.
  2. Personal Care Products Business
    • The personal care industry is governed by a mix of drug & cosmetic regulations, chemical safety standards, and consumer protection laws, making regulatory compliance inherently complex.
    • Core challenges revolve around ingredient usage regulations, labelling and marketing claims, packaging norms, and BIS and Legal Metrology compliance.
    • With a high level of innovation and frequent product launches, staying current with evolving regulatory updates, labour laws, environmental mandates, and product safety certifications requires a systematic and real-time compliance management approach, especially across multiple OEM and third-party manufacturing sites.
  3. Education and Stationery Business
    • The education and stationery segment must navigate compliance across a wide spectrum of laws including product safety standards, packaging and labelling laws, IPR (for branded content and designs), and environmental norms related to paper and plastic usage.
    • Operating in a regionally diversified market introduces jurisdictional regulatory variations, particularly in labour regulations, factory acts, and local municipal laws.
    • Managing updates related to GST, import/export licensing, and compliance with consumer goods directives across various regions adds to the complexity, demanding a scalable and adaptable compliance solution.
  4. Agarbatti & Safety Matches Business
    • Operating in a traditionally fragmented and semi-regulated sector, the agarbatti and safety matches business faces increasing scrutiny under labour safety, flammable goods handling, environmental protection, and packaging regulations.
    • Key challenges include maintaining BIS standards, complying with Legal Metrology for product weights, and adapting to state-specific manufacturing norms.
    • The lack of baseline regulatory tracking and frequent local-level notifications on taxation, labour laws, and fire safety norms make centralized compliance governance difficult, especially when many units are located in remote or semi-urban regions.
  5. Tobacco Business
    • Licenses and Registrations from authorities like Food Safety and Standards Authority of India (FSSAI), Central Bureau of Narcotics (CBN) is mandatory.
    • Restriction on trade, commerce, production, supply and distribution of tobacco products under The Cigarettes and Other Tobacco Products Act (COTPA), Central Exercise Registrations certificate.
    • Quality control standards, Environmental regulations, Factory Act, waste management, Packaging and labeling, Restrictions on advertisement and Promotions ban, sales and distribution, tax compliance etc.

Key Achievements

Project Summary

Food Processing & Manufacturing Business Personal Care Products Business Education and Stationery Business Agarbatti & Safety Matches Business Tobacco Business
  • Locations:18+
  • Acts:400+
  • Compliance:9950+
  • Users:350+
  • Locations:18+
  • Acts:100+
  • Compliance:1590+
  • Users:100+
  • Locations:18+
  • Acts:70+
  • Compliance:520+
  • Users:45+
  • Locations:1
  • Acts:35+
  • Compliance:485+
  • Users:15+
  • Locations:5+
  • Acts:320+
  • Compliance:2890+
  • Users:135+

Compliance Areas Covered

Central, State, and Local Laws including

FSSAI, Legal Metrology, BIS Standards
Environment Protection, Waste Management
Labour Codes, Factory Laws, Industrial Relations
GST, FEMA, Trade Policies
Consumer Protection, Advertising Codes

Impact Delivered

  • Improved governance and standardization across 65+ locations
  • 360° compliance visibility for leadership
  • Automated reminders, documentation, and audit trails
  • Strengthened risk mitigation and proactive compliance culture

Conclusion

How Lawrbit’s GCMS Empowers Regulatory Compliance

With complex and dynamic regulatory environments across the FMCG landscape, Lawrbit’s Governance, Compliance & Management System (GCMS) delivers a scalable, intelligent, and real-time compliance management solution. Designed for multi-site, multi-division enterprises, GCMS enables organizations to overcome operational and regulatory challenges through end-to-end automation, standardization, and centralized oversight.

Lawrbit’s GCMS offers a unified compliance framework that:

  1. Integrates regulatory obligations across FSSAI, BIS, Legal Metrology, environmental laws, labour codes, advertising norms, hazardous material handling, IPR, taxation, drugs & cosmetics and more into a centralized compliance engine.
  2. Provides real-time legal updates via Lawrbit’s dynamic laws repository, eliminating manual tracking of circulars, notifications, and amendments.
  3. Automates workflow assignments, task alerts, escalations, and approvals with role-based access control and audit-ready logs.
  4. Enables location-aware compliance management, adapting to state-specific regulations, factory laws, and municipal guidelines.
  5. Maps product and business-specific obligations such as labeling requirements, chemical usage regulations, marketing content validation, and packaging norms to functional teams.
  6. Supports collaborative compliance management across legal, regulatory, quality, operations, and finance departments, including OEM and third-party vendor sites.
  7. Delivers centralized dashboards and analytics for real-time visibility, tracking, and risk mitigation across all facilities.

Result:

  • 360° visibility into compliance status across all business units
  • Up to 60% reduction in manual compliance tracking efforts
  • Improved consistency, audit readiness, and regulatory alignment
  • Proactive compliance governance culture embedded across enterprise operations

DISCLAIMER

The case studies published on this website are intended for informational purposes only and reflect real-world examples of our work with various clients. While we strive to provide accurate and up-to-date content, the results and outcomes described in these case studies may vary based on specific circumstances, client needs, and other factors. Any similarities to actual companies, organizations, or situations are purely coincidental unless explicitly stated. We make no warranties, express or implied, regarding the completeness, accuracy, reliability, or suitability of the information contained in these case studies. The information is provided "as is" without guaranteeing completeness, accuracy, or timeliness. We disclaim any warranties of merchantability, fitness for a particular purpose, or non-infringement. The information provided in these case studies does not constitute professional advice. Readers are encouraged to seek professional advice tailored to their needs and circumstances.

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